We recently retained Helianthus, specifically Janice, to develop a Branding and Marketing Strategy for a newly formed IT Service Management consulting practice. Janice provided expert
guidance, innovative ideas and demonstrated exceptional creativity in leading us through the development of a strong brand.
Janice led us through her proven methodology in developing a marketing strategy by facilitating and conducting thorough market research, developing a tailored marketing blueprint based on the research, and creating a practical marketing toolkit. She then translated the ideas from the toolkit and wrote detailed creative briefs to help guide design resources as they brought the brand to life. Janice then ensured that the design was executed in keeping with the brand strategy and provided invaluable industry advice and guidance to our design team. She proved that she is not only a marketing expert, but also an expert project and resource manager.
Besides being a joy to work with, Janice is a take-charge person who is able to present creative ideas and communicate the benefits while inspiring and motivating the team.
I highly recommend Janice. She is a team player and would make a great asset to any organization.
Principal and Owner
Enigma Consulting Inc.
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